Offer a unique WhatsApp Business API experience
Manage your WhatsApp customer support line with multiple users on the same screen with the advanced features of Desk360’s multi-channel platform.
Official WhatsApp Business Solution Provider
Check out the other features of WhatsApp Business API
Create template messages and send them with a single click instead of having to type the same answer repeatedly.
If you're out of office or need to notify your customers, send an auto-reply to all incoming messages.
Add a widget to your website and let your visitors reach out to you via WhatsApp seamlessly.
Easy 5-step setup
Fill in your information
After logging into the Desk360 panel, go to Product and Channels > Add/Select Product > WhatsApp and fill in the required information.
Apply
We'll use this information to apply for a WhatsApp Business account on your behalf on Facebook. Make sure you meet the prerequisites when entering your information.
Wait for Facebook approval
We'll send this information to Facebook for approval, along with your Display Name. While you wait for the approval process to complete, approve Desk360 as your Provider.
Verify the approval
To confirm Desk360 as an Official Business Solution Provider, log in to your Business Manager. Find the request in the left-hand side menu and accept the request.
Get started!
To begin using WhatsApp after the approval process is complete, provide us the PIN code that will be sent to the phone number you specified.
Transparent layout, no hidden fees.
Transfer
If you're moving to Desk360 from a different WhatsApp API provider.
first 6 months
$0,90 / month
then $19/month
Get Started Plan
Public API
Desk360 Whatsapp Messenger Mobile
Desk360 Whatsapp Messenger Web
Template Messages
Mobil + Web Applications
Free
Unlimited Users
Messages
Fees determined by Meta apply.
Meta Conversation- Based Pricing
Meta Conversation- Based Pricing
Additional Fees
$0,005 / Per Sent Message
$0,005 / Per Sent Message
FAQ
With over 2.7 billion users globally, WhatsApp presents a unique opportunity for businesses to engage with their audience. The WhatsApp Business API, commonly known as the WhatsApp API, is a powerful tool that enables medium and large enterprises to communicate with customers on a larger scale.
The WhatsApp Business API allows businesses to connect with customers programmatically and manually by utilizing the power of APIs. With the WhatsApp Business API, companies can integrate customer interactions with various backend systems like CRM tools and marketing platforms, enabling seamless and efficient communication.
The WhatsApp Business API allows businesses to connect with customers programmatically and manually by utilizing the power of APIs. With the WhatsApp Business API, companies can integrate customer interactions with various backend systems like CRM tools and marketing platforms, enabling seamless and efficient communication.
WhatsApp Cloud API: Hosted by Meta, the WhatsApp Cloud API enables businesses to send and receive messages using cloud-based servers. This eliminates the need for companies to maintain their own server infrastructure, significantly reducing operational costs and allowing for easy scalability.
WhatsApp On-Premises API: The On-Premises API, which allows businesses to manage messaging using their own servers, is being phased out by Meta. With the sunsetting of the On-Premises API, businesses are encouraged to transition to the Cloud API, which offers greater scalability and cost efficiency without the need to maintain in-house servers.
Given this change, Desk 360 provides robust Cloud API solutions, ensuring businesses can continue to leverage WhatsApp for large-scale customer communication without any disruptions. Additionally, the WhatsApp Business Management API allows businesses to manage their WhatsApp Business Account settings and assets, offering tools to monitor quality status updates and optimize the overall customer experience.
WhatsApp On-Premises API: The On-Premises API, which allows businesses to manage messaging using their own servers, is being phased out by Meta. With the sunsetting of the On-Premises API, businesses are encouraged to transition to the Cloud API, which offers greater scalability and cost efficiency without the need to maintain in-house servers.
Given this change, Desk 360 provides robust Cloud API solutions, ensuring businesses can continue to leverage WhatsApp for large-scale customer communication without any disruptions. Additionally, the WhatsApp Business Management API allows businesses to manage their WhatsApp Business Account settings and assets, offering tools to monitor quality status updates and optimize the overall customer experience.
Understanding the difference between the WhatsApp Business App and the WhatsApp API is essential for businesses to choose the right tool for their needs. While both are designed to facilitate communication with customers, they cater to different scales and types of operations.
The WhatsApp Business App is a free, user-friendly application tailored for small businesses. It allows businesses to communicate directly with customers on a one-to-one basis. Key features include:
Quick Replies: Pre-written responses to common questions, ensuring consistent and efficient communication.
Labels: Organize and manage customer chats by labeling them according to categories like new customer, order in process, etc.
Automated Messages: Set up greeting messages, out-of-office messages, and quick replies to ensure customers receive timely responses.
The WhatsApp Business App is perfect for small businesses that need a simple and efficient way to manage customer interactions without the complexity of backend integrations.
The WhatsApp API is designed for medium and large businesses that require more sophisticated communication solutions. Unlike the WhatsApp Business App, the API is not an application but a tool that allows businesses to integrate WhatsApp into their existing customer service, CRM, and marketing systems. Key features of the WhatsApp API include:
Scalable Communication: The ability to handle large volumes of customer interactions, with the capability to connect thousands of agents and bots for automated and manual responses.
Automation: Businesses can automate responses to frequently asked questions, ensuring quick and efficient customer service.
Rich Media Interaction: The API supports the sharing of various media types, including images, videos, and documents, enabling businesses to deliver a more engaging and visually appealing customer experience.
Robust Security: With end-to-end encryption, the API ensures that all communications are protected, giving businesses the confidence to handle sensitive information securely.
Template Messages: With customizable message templates, you can start personalized text-based, media-rich, or interactive conversations that align with every stage of the buyer journey. Enhance customer experience and stay ahead of the competition by reaching out to your customers with the right message, at the right time.
The WhatsApp API is ideal for businesses that need to manage large-scale customer communications and want to integrate WhatsApp with their existing systems for a more unified and streamlined operation.
The WhatsApp Business App is a free, user-friendly application tailored for small businesses. It allows businesses to communicate directly with customers on a one-to-one basis. Key features include:
Quick Replies: Pre-written responses to common questions, ensuring consistent and efficient communication.
Labels: Organize and manage customer chats by labeling them according to categories like new customer, order in process, etc.
Automated Messages: Set up greeting messages, out-of-office messages, and quick replies to ensure customers receive timely responses.
The WhatsApp Business App is perfect for small businesses that need a simple and efficient way to manage customer interactions without the complexity of backend integrations.
The WhatsApp API is designed for medium and large businesses that require more sophisticated communication solutions. Unlike the WhatsApp Business App, the API is not an application but a tool that allows businesses to integrate WhatsApp into their existing customer service, CRM, and marketing systems. Key features of the WhatsApp API include:
Scalable Communication: The ability to handle large volumes of customer interactions, with the capability to connect thousands of agents and bots for automated and manual responses.
Automation: Businesses can automate responses to frequently asked questions, ensuring quick and efficient customer service.
Rich Media Interaction: The API supports the sharing of various media types, including images, videos, and documents, enabling businesses to deliver a more engaging and visually appealing customer experience.
Robust Security: With end-to-end encryption, the API ensures that all communications are protected, giving businesses the confidence to handle sensitive information securely.
Template Messages: With customizable message templates, you can start personalized text-based, media-rich, or interactive conversations that align with every stage of the buyer journey. Enhance customer experience and stay ahead of the competition by reaching out to your customers with the right message, at the right time.
The WhatsApp API is ideal for businesses that need to manage large-scale customer communications and want to integrate WhatsApp with their existing systems for a more unified and streamlined operation.
Enhanced Customer Engagement: By utilizing a platform that customers are already familiar with, businesses can achieve higher engagement rates. WhatsApp’s widespread usage makes it an ideal channel for businesses to reach out to their audience directly and effectively.
Efficient Customer Service: The ability to automate responses and integrate with customer support systems means that businesses can provide faster, more efficient customer service. This leads to improved customer satisfaction and loyalty.
Cost Savings: The Cloud API option allows businesses to avoid the costs associated with hosting their own servers, while automation features reduce the need for extensive customer support teams. Overall, the WhatsApp Business API offers a cost-effective solution for large-scale customer communication.
Personalized Marketing: Businesses can leverage the WhatsApp Business API to send personalized messages and offers, enhancing the effectiveness of their marketing campaigns. The ability to segment audiences ensures that the right message reaches the right customer at the right time.
Global Reach: With WhatsApp being used in over 180 countries, the WhatsApp Business API provides businesses with the ability to reach customers around the world, making it a vital tool for global enterprises.
Multi-Agent Support: WhatsApp Business API allows multiple agents to use a single WhatsApp number.
Efficient Customer Service: The ability to automate responses and integrate with customer support systems means that businesses can provide faster, more efficient customer service. This leads to improved customer satisfaction and loyalty.
Cost Savings: The Cloud API option allows businesses to avoid the costs associated with hosting their own servers, while automation features reduce the need for extensive customer support teams. Overall, the WhatsApp Business API offers a cost-effective solution for large-scale customer communication.
Personalized Marketing: Businesses can leverage the WhatsApp Business API to send personalized messages and offers, enhancing the effectiveness of their marketing campaigns. The ability to segment audiences ensures that the right message reaches the right customer at the right time.
Global Reach: With WhatsApp being used in over 180 countries, the WhatsApp Business API provides businesses with the ability to reach customers around the world, making it a vital tool for global enterprises.
Multi-Agent Support: WhatsApp Business API allows multiple agents to use a single WhatsApp number.
Customer Support: Businesses can use the API to offer real-time customer support, either through automated responses or by connecting customers with live agents. This is particularly useful for handling high volumes of customer inquiries.
Order Notifications and Updates: E-commerce companies can send order confirmations, shipping updates, and delivery notifications directly to customers via WhatsApp, ensuring timely communication and reducing customer uncertainty.
Appointment Reminders: Service-based businesses, such as medical tourism, can use the WhatsApp Business API to send appointment reminders, reducing the likelihood of no-shows and improving overall operational efficiency.
Marketing and Promotions: The API allows businesses to create and send personalized marketing campaigns, reaching customers with targeted offers and promotions directly on their mobile devices.
Surveys and Feedback Collection: Businesses can use the WhatsApp Business API to gather customer feedback and conduct surveys, gaining valuable insights that can be used to improve products and services.
Order Notifications and Updates: E-commerce companies can send order confirmations, shipping updates, and delivery notifications directly to customers via WhatsApp, ensuring timely communication and reducing customer uncertainty.
Appointment Reminders: Service-based businesses, such as medical tourism, can use the WhatsApp Business API to send appointment reminders, reducing the likelihood of no-shows and improving overall operational efficiency.
Marketing and Promotions: The API allows businesses to create and send personalized marketing campaigns, reaching customers with targeted offers and promotions directly on their mobile devices.
Surveys and Feedback Collection: Businesses can use the WhatsApp Business API to gather customer feedback and conduct surveys, gaining valuable insights that can be used to improve products and services.
Set Up Your WhatsApp Business Account: You will need to create a WhatsApp Business Account. This account serves as the foundation for all messaging activities carried out through the API.
API Integration: Desk 360 will assist you in integrating the WhatsApp Business API with your existing systems. This may include setting up webhooks, configuring automated responses, and ensuring that your use of the API complies with WhatsApp’s policies.
Testing and Launch: Before going live, thoroughly test the API to ensure everything is functioning as expected. This includes verifying message delivery, automation, and integration with other business tools.
Continuous Optimization: Once the API is live, regularly monitor its performance and make necessary adjustments to optimize customer interactions and ensure seamless communication.
API Integration: Desk 360 will assist you in integrating the WhatsApp Business API with your existing systems. This may include setting up webhooks, configuring automated responses, and ensuring that your use of the API complies with WhatsApp’s policies.
Testing and Launch: Before going live, thoroughly test the API to ensure everything is functioning as expected. This includes verifying message delivery, automation, and integration with other business tools.
Continuous Optimization: Once the API is live, regularly monitor its performance and make necessary adjustments to optimize customer interactions and ensure seamless communication.
What is a verified WhatsApp Business account? (aka. The WhatsApp green tick)
First, let’s define what a verified WhatsApp Business account is before delving into why you should get a green badge.
A business account can be classified as either a regular or official business account. A green badge, or a tick, next to a company’s name indicates that it is an official account that has been verified by WhatsApp. You need to be using the WhatsApp Business API to request verification to become an official account.
The green tick that appears next to the account name is what distinguishes it as an official account. This confirms that WhatsApp has determined that the account belongs to a legitimate brand. The badge is only available to businesses that use the WhatsApp Business API. And it is displayed next to the company’s name.
If you’re looking to get a WhatsApp verification badge for your account, or in need of a WhatsApp Business account provider, you’re at the right place. Desk360 is a seasoned CRM provider that can meet your company’s every need and can supply you with a reputable WhatsApp Business account if you’re in search of one. To learn more, head on over to our website to check out our feature list, or just drop us a line at info@desk360.com if you have any questions.
First, let’s define what a verified WhatsApp Business account is before delving into why you should get a green badge.
A business account can be classified as either a regular or official business account. A green badge, or a tick, next to a company’s name indicates that it is an official account that has been verified by WhatsApp. You need to be using the WhatsApp Business API to request verification to become an official account.
The green tick that appears next to the account name is what distinguishes it as an official account. This confirms that WhatsApp has determined that the account belongs to a legitimate brand. The badge is only available to businesses that use the WhatsApp Business API. And it is displayed next to the company’s name.
If you’re looking to get a WhatsApp verification badge for your account, or in need of a WhatsApp Business account provider, you’re at the right place. Desk360 is a seasoned CRM provider that can meet your company’s every need and can supply you with a reputable WhatsApp Business account if you’re in search of one. To learn more, head on over to our website to check out our feature list, or just drop us a line at info@desk360.com if you have any questions.
We have all grown accustomed to the verification badges on social media accounts, aka ‘the green tick’. This is a coveted badge on social media platforms, and it has become an important marker for legitimacy on WhatsApp. An official account is demonstrated by this badge, which is a sign of authority and validity, increases customer trust and brand loyalty. In this blog post, we’ll explain why getting your WhatsApp Business account verified to receive the green badge.
Who is it that the verification badge is intended to help? The WhatsApp verified account is beneficial to both established and growing organizations looking to expand their user base across the globe. It goes without saying that having a WhatsApp business verification boosts brand credibility.
While having a regular WhatsApp Business account obtained through the free WhatsApp Business app has some advantages, having an official WhatsApp business verified account obtained through the WhatsApp Business API will grant you access to the popular green tick in your business profile, as well as a variety of other benefits. At the moment, there aren’t many businesses that can brag about having a WhatsApp verified badge. As a result, many people are attempting to figure out how to obtain a verified badge for their account.
The verification badge on WhatsApp is a method of demonstrating a brand’s credibility, serving as an indicator of the account’s authenticity. Customers will benefit from this feature because it allows them to recognize that they are speaking with the real brand. As a result, it is a great way to build trust with your audience.
While having a regular WhatsApp Business account obtained through the free WhatsApp Business app has some advantages, having an official WhatsApp business verified account obtained through the WhatsApp Business API will grant you access to the popular green tick in your business profile, as well as a variety of other benefits. At the moment, there aren’t many businesses that can brag about having a WhatsApp verified badge. As a result, many people are attempting to figure out how to obtain a verified badge for their account.
The verification badge on WhatsApp is a method of demonstrating a brand’s credibility, serving as an indicator of the account’s authenticity. Customers will benefit from this feature because it allows them to recognize that they are speaking with the real brand. As a result, it is a great way to build trust with your audience.
First and foremost, we highly encourage you to read through the WhatsApp Commerce Policy and make sure you don’t violate any of their policies. This document outlines WhatsApp’s general guidelines for commerce. Even if it’s obvious that your business operates well within these rules, it can’t hurt to double-check.
Secondly, check your WhatsApp Business account’s message quality rating. According to Meta (Facebook), your quality rating is based on how your messages have been received by your customers over the last seven days, with the most recent messages carrying the most weight. Quality signals from conversations between businesses and users are used to determine this score. These include user feedback, such as blocks and reports, as well as the reasons that users provide when they block a company or organization.
Remember that this is not an exhaustive list of requirements, and the ins and outs of the WhatsApp business verification process are not made fully public. What this means is that you can treat the application and verification process as a black box. Nevertheless, as long as you follow the guidelines and keep your reputation up, you should be good to go.
The application process
You can apply for a green tick yourself, but we don’t recommend taking this route. It might be easier for you to apply through your WhatsApp Business Solution Provider, and let them take care of everything for you. If you’re already using Desk360 as your WhatsApp Solution Provider, all you need to do is reach out to us and we’ll take it from there.
Secondly, check your WhatsApp Business account’s message quality rating. According to Meta (Facebook), your quality rating is based on how your messages have been received by your customers over the last seven days, with the most recent messages carrying the most weight. Quality signals from conversations between businesses and users are used to determine this score. These include user feedback, such as blocks and reports, as well as the reasons that users provide when they block a company or organization.
Remember that this is not an exhaustive list of requirements, and the ins and outs of the WhatsApp business verification process are not made fully public. What this means is that you can treat the application and verification process as a black box. Nevertheless, as long as you follow the guidelines and keep your reputation up, you should be good to go.
The application process
You can apply for a green tick yourself, but we don’t recommend taking this route. It might be easier for you to apply through your WhatsApp Business Solution Provider, and let them take care of everything for you. If you’re already using Desk360 as your WhatsApp Solution Provider, all you need to do is reach out to us and we’ll take it from there.